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Avon

A brand that has empowered women for over 130 years and puts purpose, people and relationships at the heart of everything they do.

 

My role was to work closely with internal and global teams to create engaging content across Facebook, Instagram, and TikTok for social media campaigns and marketing projects and brought fresh ideas to life through video creation and digital storytelling, ensuring the brands voice was consistent and impactful throughout.

Client - Avon

Far away


Giving women the power to transform any ordinary day into a glamorous one

Target Consumer: Women (25-44)

Social media videos to promote new bottles and fragrances.

Same scent, new bottle 9x16:

Launch of Shine 9x16:

Stackable designs 9x16:

Behind the scenes Model shots 9x16:

ASMR video 9x16:

Behind the scenes bottle shots 9x16:

Initial ideas to promote new bottle and fragrances.

Shine 9x16:

Beyond the moon 9x16:

Far away 9x16:

Today Tomorrow Always Celebrate


​Celebrating the power, happiness and meaning that love can bring to every woman.

Target Consumer: Women (35+)

Social media videos to promote new fragrance.

Perfumer bottle 9x16:

Perfumer bottle 1x1:

Nature print 9x16:

Nature print 1x1:

Model and bottle 9x16:

Model and bottle 1x1:

Static socials "Something worth celebrating" 9x16:

TTA Celebrate_9x16_Static image_Something worth celebrating_04_EXAMPLE.jpg
TTA Celebrate_9x16_Static image_Something worth celebrating_03_EXAMPLE.jpg
TTA Celebrate_9x16_Static image_Something worth celebrating_02_EXAMPLE.jpg

Static socials "Something worth celebrating" 1x1:

TTA Celebrate_1x1_Static image_Something worth celebrating_04_EXAMPLE.jpg
TTA Celebrate_1x1_Static image_Something worth celebrating_03_EXAMPLE.jpg
TTA Celebrate_1x1_Static image_Something worth celebrating_01_EXAMPLE.jpg
TTA Celebrate_1x1_Static image_Something worth celebrating_02_EXAMPLE.jpg

Homepage banner for Desktop:

TTA Celebrate_Homepage banner_Desktop_02_EXAMPLE.jpg

Homepage banner for mobile:

TTA Celebrate_Homepage banner_Mobile_01_EXAMPLE.jpg

Dashboard banner:

TTA Celebrate_Avon on_Dashboard banner_02_EXAMPLE.jpg
TTA Celebrate_Avon on_Dashboard banner_03_EXAMPLE.jpg

Static socials for product 1x1:

TTA Celebrate_Product_AVONON_Group_02_EXAMPLE.jpg
TTA Celebrate_Model_AVONON_Group_02_EXAMPLE.jpg
TTA Celebrate_Product_AVONON_Group_01_EXAMPLE.jpg
TTA Celebrate_Model_AVONON_Group_01_EXAMPLE.jpg
TTA Celebrate_Model_AVONON_Group_04_EXAMPLE.jpg
TTA Celebrate_Model_AVONON_Group_03_EXAMPLE.jpg

Attraction Closer

​Giving all couples the power and confidence of a magnetic connection.

Target Consumer: Men & Women (25-34)

Socials to promote new fragrance.

Dashboard banner:

Static socials for product 1x1:

Attraction Closer-AVONON2.jpg
Attraction Closer-AVONON3.jpg
Attraction Closer-AVONON1.jpg

Homepage banner for Desktop:

Homepage-banner-Desktop-2.jpg
Homepage-banner-Desktop-1.jpg

Homepage banner for mobile:

Homepage-banner-Mobile-2.jpg
Homepage-banner-Mobile-3.jpg
Homepage-banner-Mobile-1.jpg

More campaigns

It's all about the base 9x16:

It's all about the base 1x1:

Take a screenshot 9x16:

Take a screenshot 1x1:

Word search social 1x1:

Wondercurve social 1x1:

Contact
If you would like to collaborate, discuss a possible project or learn more about my work, 
please get in touch.
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Freelance | Daniel Harding Motion & Graphic Designer

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